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Cut throat competition in business

Paper Type: Free Essay Subject: English Language
Wordcount: 1300 words Published: 1st Jan 2015

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In this world of cut throat competition one of the most important aspects in business is marketing. The principal motto of marketing is to promote and secure the reputation of the product and the services, so that the market would recognize, acknowledge and accept the products and services. The production and distribution of goods and services is directly proportional to the quality of its marketing. The better and innovative the marketing strategy, the better is the goods and services distribution. So, then it is no wonder that businesses are hunting and scouring like anything for unconventional and off-the-wall marketing tactics.

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Organizations these days can choose from an assortment of marketing and sales strategies. The goal here is to make the buyer’s market aware of their products and services. One of the most cost effective , productive and fruitful ways of marketing these days is online marketing such as blogging and pay-per-click ads. These online marketing blogs not only make it feasible for the masses to be informed , enlightened, and educated about the motley of products and services that they can profit from but also make them more researchable and conceivable. Thus, in order to be discovered and consequently remain in the public memory, investing in marketing becomes indispensable for the company or the business.

Another online marketing technique extensively used these days is affiliate marketing. Affiliate marketing entails advertising or broadcasting the product or service online , wherein, the advertisers and the broadcasters ( i.e. the business persons who have to sell their products and services ) remunerate publishers and promoters ( i.e. the nonpartisan groups willing to publicize and promote the goods and services offered by a business person on their web site.) these advertisers pay only if the promotion leads to a deal or a transaction. Which implies that if the publisher wishes to be remunerated in a generous and handsome manner his/her marketing should be strong and effective enough to induce the visitor to make a purchase or at least fill in a form. The business persons here to trade and sell their products and services are known as “the affiliate merchants ”and the parties volunteering to publicize and promote their goods and services are known as “the affiliates” .

http://www.cj.com/about/affiliate_marketing.html

The merits and benefits of affiliate marketing are numerous. Affiliate marketing has led to the growth and rise of umpteen online businesses and companies, including the likes of amazon.com. the income prospects associated with affiliate markets are great and lucrative. . All one has to do is add more and more websites and advertise a potpourri of goods and services on their respective affiliate programs to reap maximum benefits. The best thing about affiliate marketing is that it allows you to be your own master. You hold the reins to your work and career , in that , you get to choose when to work , with whom to work , which product is to be promoted etc. to add to all these benefits one also gets to work from his/her home.

In the best top ten affiliate marketing companies chart 2010, the top slot is occupied by Experience Advertising of Florida u.s.a . Experience Advertising boasts of more than 50 active clients and is the proud affiliate marketer of companies having illustrious reputation like BistroMD.com, Babytobee.com, Thenerds.net, Date.com etc. and has a very impressive client retention rate of 99%. Founded in the year 2007 Experience Advertising’s core practice areas are affiliate marketing, social media optimization and content creation. With only 1-10 , well trained, full time employees having intimate knowledge of online marketing Experience Advertising generated a humongous revenue of $ 1 million – $ 2,999,999. what makes Experience Advertising so successful are the prolific and intellectually productive services it provides like active affiliate managers, free site and blog building, regular account management and newsletters and banners of the highest quality.

http://www.topseos.com/experience-advertising

MARKETING CORP another affiliate marketing company coming up , in the image of Experience Advertising , intends to provide exceptional affiliate marketing services. MARKETING CORP will broadcast and advertise the web sites of product owners through Google advertisement. Like Experience Advertising , MARKETING CORP will endeavor to build relations with its affiliates on a personal level.. our amiable affiliate handlers have consummate knowledge of HTML, social media, SEO, link building , PPC management and article marketing strategies. We intend to serve our affiliates by providing all the tools , resources and assistance required to increase the likelihood of a greater revenue production. Whether you are a beginner or a virtuoso we can always help you better your prospects.

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One of Experience Advertising’s most successful and demanded free tool is the Content Request Tool, which will also be provided by MARKETING CORPS. This tool permits the affiliate to ask for and choose between a singular article, for which they will decide the title, or a distinctive merchant review. Customers need not worry about the cost of these outstanding services because MARKETING CORP wont charge anything for any service it provides. The company has on its team some very skilled writers who will write articles and reviews for their customers.

Another tool regarded with great favor by the general public is the free site/ blog building tool which builds a site online for its customer in minutes. MARKETING CORPS will also provide newsletters and banners of very high quality. The designs , patterns and emblems offered by MARKETING CORPS are professional and seemly . also, MARKETING CORPS will , just like Experience Advertising, design sites and landing pages for its customers for free. MARKETING CORPS will constantly work to improve its designs because they in turn improve the performance of the online company, as many online marketing gurus will say. Similarly when it comes to daily account management MARKETING CORPS, like Experience advertising , will make sure that online company customers will not have to stand by for examination , assessment and sanction. To ensure the satisfaction of its customers MARKETING CORPS will make it a point to assess and approve the online companies it serves many times a day, everyday. Answering emails without delay will also be a part of daily account management. In order to build and maintain long lasting affiliate relationships MARKETING CORPS will receive calls and answer queries even at night and also on weekends , because like its role model Experience Advertising , MARKETING CORPS also believes that affiliate marketing is a 24/7 job.

Furthermore , MARKETING CORPS will also provide Paid Search Management services which is the most demanded marketing instrument on the net. MARKETING CORPS keeps in mind that the needs and requirements of each and every company is different. What suits one company might not suit other companies. MARKETING CORPS will therefore do a thorough research and learn all about your business ventures before coming up with its designs and plans. Like Experience Advertising MARKETING CORPS also believes in breaking down , dissecting and scrutinizing even the most productive and fruitful campaigns. These ideas and campaigns are then modified , honed and perfected from time to time. Thus MARKETING CORPS will bring to its online companies and businesses the expertise , skills , knowledge and experience of its affiliate managers who are all well recognized in the industry .

 

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